Brand Engineering

Ideas-at-work leads to Ideas-that-work. With this core competence, Modus has its built-in-system to transform every idea into a visionary identity. Positioning, personality identification, character mapping, aura synchronization, story authoring, every step makes a brand get the desired results, it aims at.

Design ThinQing

Our primary goal of ideation is to spark creativity with innovation. Modus understands that brand's and business's outreach to the consumer's mind and the market's positive responses to it solely depend upon the right rational, emotional and logical visual communication based on product personality & functionality.

Digital Transformation

We help businesses in accelerating digital transformation by creating a vision for the future and steadily building the capabilities. Digital Transformation provides both the necessary development model & cultural organizational shift to ensure a business can be continually successful in the digital marketplace.

Service Gamut

Partners in progress

The foundation of every successful brand is built on a thoughtful and purposeful strategy. While crafting the process Modus goes through its brand engineering process i.e vision rooted positioning, personality development, character mapping along with the right story authoring. It is imperative to implement your brand strategy positively to convey every aspect of your business, from product development to packaging and corporate culture to marketing communication.

We help our clients imagine, create and crystallize the true brand identity to outrank the competition. We curate the brand in a way that the world pays attention to every interaction of the brand and appreciates its uniqueness and intent.

We assist the brands to keep a clear vision of the future in mind. Our engineering process act as a catalyst in the journey from an idea of yours to a visionary brand you have dreamt of.

Modus is the creative powerhouse for many brands during the last 25 years and is known for delivering ROI-driven design solutions. Modus was conceived to provide creative solutions and the learning made us a complete solution provider, today. Our conceptualization and design strength is a magical wand that converts insights into ideas, and ideas into success stories. A good campaign is the foundation of any marketing endeavour. Our passionate team designs the campaign and other solutions with great flair with a commitment to connecting to the audience.
Whether it is about designing a new identity, a website, a print ad, a corporate brochure, a Financial/CSR/HR report or a mobile experience, better ideas always find a way to the top. The medium may vary from project to client, but the elements of good editorial design and content always remain the same.

Modus is a strategic communication solution provider specializing in drafting and developing design and content-related business communication collaterals. Our passionate team of content strategists and brand visualizers are united by one vision to define, craft, and execute great ideas and vision in all creative solutions.

We use our award-winning skills and experiences to create solutions that capture the mindshare, build brand loyalty, and drive revenue. Whether it’s a quaint package design for a local snack startup or a global marketing campaign for an aviation giant, our team share the same degree of passion, strategy, and creative ingenuity.

Social media, web, and mobile are the keys to the hearts and minds of consumers present day. The brand campaign needs a holistic strategy that unlocks the doors of the digital universe through successful digital platforms and ecosystems.
Innovation, technology and integration help the brands embrace digital transformation with ease. Modus's 'brand engineering' DNA helps the brand to get multi-fold results when transformation happens through digital technology. Like social and online marketing, SEO and PPC to create a positive brand image, we ensure the right way of building, engaging and exciting online experiences for the audiences.

Audiences are aware enough to reject brochure-ware websites with no social interactivity, fresh ideas and content. Our experienced developers and content writers devise interactive strategies to create result-oriented digital platforms to uphold the brand promise. 

Corporate communication is all about how you communicate as a brand and a business both internally and externally. It deals with how your brand is perceived by the audience and employees, how they see you, what they hear and read about you and how you interact with them.

Modus has rich experiences in CorpComm activities. Be it internal communications, public relations, social media, customer communications and investor relations, Modus stands and works closely as a key partner with the CorpComm department to strengthen the brand and company's presence in the marketplace. We learnt this great art of communication while working with many top companies as an agency for them. The practice became our forte and we earned a reputation to create and nurture positive images for the brands. We understand the perfect communication strategies which fit your business and brand. We too are into perception management and employ a broad range of communication tools including internal or employee communication, media relations, media training, and crisis communication through print, electronic and digital media.
We have also good command over designing periodic Financial/CSR/HR reports for various companies in past. We strongly believe that publicly traded business is required by law to prepare and publish Annual/CSR/HR reports, which help current and potential investors to decide on bigger beneficial association. We work closely with Finance, HR and CSR departments to make sure that every fact and figure reflects the true achievements of the organisation.

The power of events, promotions and activations cannot be exaggerated. To harness the potential of this dynamic medium, we create a compelling environment where the brands come alive and speak for themselves.

Modus helps brands to grow as per their vision and strategy. Events, activations, seminars, product launch, and conferences are essential for brands to grow non-organically, while mainstream activities helps organically. Both are essential for a brand to grow.

There are many new-age innovative ideas, new-age structural executions and plans to help brands to outgrow the target they aim at.

We ensure that these activities are done according to the market need to create ripples and to have recall value with instant mileage. You can rely on us for effective activities that give the brand the kickstart it needs to outshine the competition. 

We have many accolades in this portfolio. Modus has been facilitating events, conferences, product or shop launching, and activations since 2006. Till today we have delivered more than 100  projects including international conferences, product launches, events and activations.

Commercials and filmmaking are all about the potency of an idea. An idea that gets transformed into beautiful stories and stories that touch the right chords with the right audiences. We help your brand render powerful stories via a gamut of capabilities that touch every aspect of your product or service. Our creative mavens bring the brands and audiences in close synchronicity to obtain exceptional results.
Films and commercials produced by our experts get the audiences hooked.
The corporate and promotional videos made by us are engaging, entertaining, and persuasive. Their visuals and tones transport the viewers to the new landscape of the brand choice. Our commercials are convincing enough to create the real need and influence the decision-makers to choose your brand resulting in the skyrocketing of your revenue.

Be it ad commercials, corporate films, documentary or infographics, our team consists of directors, script writers, visualisers, sound recordists, voice over artist, model coordinators, music composers, editors, production heads and illustrators make efforts to curate the story to reach out the audience with a powerful signature. 

Modus has been providing turnkey exhibition solutions for last many years. The branding and design expertise brings exhibitions into a lively display of brand strength. While executing the design, team leaves no mark to unearth the brand thought. This is the basic difference between a seasoned branding agency and an only specialized exhibition agency. We understand what brand needs while displaying its strength in exhibitions, in the crowded competition of similar strength. 

We provide retail, interior and exteriors solutions and execute as per the brand guidelines or as per requirement. We provide total solution from designing and production to execution.

Clientele

Partners in progress

The recognition

Client's experience is the next competitive battleground

It is commendable to note the way Pravash has set up his agency Modus independently only on the back of his hard work and reputation. My experience with him far exceeded my expectations and every time he shares work done by the agency, the creative skills never cease to amaze me. Modus is a committed service provider and never fails to deliver on time or expectations. I always look forward to working with him and Modus, whenever there is an opportunity and wish him all the luck and accolades in his future endeavours.

Bidyut Bhanjdeo Corrnell-Business Leader, Sr. management, Brand-FMCG-Fashion-Retail | Raymond Apparel

I have been associated with Modus for nearly 8 years and it has always been a pleasure to be associated with a creative agency of great caliber! The Modus Team is conceptually creative and strategically-minded. I am impressed by their ability to balance strategic issues & creative concepts through practical solutions. The best I like about Pravash Mishra, Founder of Modus is, No project is small or big as he gives his personal touch to each deliverables. Highly recommend to all who are looking for cutting edge creative solutions.

Kapil Chhibber VP, Jindal Poly Films

Modus is reliable, dedicated, efficient Marketing Communication Agency. Their ability to think thru and give those thoughts the physical appearance on the paper in terms of advertising / campaigns is amazing! I had the opportunity to assign some assignments to Modus, which they delivered those beyond our expectations in terms of creativity and presentations. I wish Modus success and they keep up the good work…Always!!

Amit Srivatava VP, Senior Management, Aviation Sector

Modus has worked with us in short deadlines as well and the results have been amazing. HZL's campaigns "Sakhi" and "Maryadaa" are an example of the same. I know Pravash Ji for almost 10+ years now and his company has been working on designs for Vedanta Group and many other companies. Creative thoughts and how to put those thoughts in the shape of publication and ads is their forte. We have worked on several business as well as CSR campaigns and the results have been quite impressive. I would like to wish him and Modus all the success.

Pavan Kaushik Sr. CorpComm Leader and Mentor. Vedanta Group | HZL | DS Group | M3M India

We have received excellent service and professionalism from Modus since the inception of our relationship. We find Pravash and the Team Modus to be diligent, creative and effective. Further, their service has been of a very high standard regardless of the size of our requirements. We are happy to continue our relationship with Modus into the future.

Sukrit Varma Business Management

Nice heart. True Professional. Hard Working. I want to see all success in his life. Master of his profession. His Agency Modus a true copy of Pravash.

Suresh Sati Founder, FFI, Mentor

I have had amazing experience working with Modus during my stint with JSPL, wherein it helped us with branding and creatives. I stuck to it thereafter. Pravash has natural instinct for visualising amazing designs and creatives, suited and customised to each client. But what I like the most is how Pravash gives his personal time and commitment to service his clients. Over the years he has evolved as a person and his agency Modus, now provides integrated communication solutions including design, creating, branding, advertising, publishing, AV's, print, digital and social media, content and amplification and even PR. Glad to see him grow, with his sheer hard work and performance. wishing him all the best

Arun Arora Sr. Corpcom Leader and Mentor. Vedanta Group | JSPL | Maruti | Escorts

Pravash Mishra is known to me for over two decades. He is an extremely fine gentlemen with whom I and my organisation worked closely on projects related to Corporate Communications and Public Relations. His Company, Modus, delivered very creative Ideas and Pravash in particular was very innovative. He is extremely hard working and time bound in his commitments. He is a very sincere and responsible person and it was always a pleasure to have him by your side. He always delivered what he promised and his final product was loved and admired by all. He has created a niche for himself in his domain. I wish him well in all his endeavours always.

Arvind Jaini Executive Director(Retd.), Sr. Management. OIL India Limited

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