A company’s employees and stakeholders are the most essential marketing tools for any brand. The perception of the organisation to the outside of its world depends on the culture it practices, the ethics it adopts and the work it does.

Their attitude, appearance, and approach all communicate in various ways about the brand they represent. We focus on an internal marketing strategy for the organisation where employees are treated as “internal customers” and they must be convinced and be a part of a brand’s vision. To keep them happy and informed is as worthwhile as aggressively wooing the “external customers.” Our genius marketing communications specialists diligently craft messages that are informative and appealing. They are passionate about finding the right words, images, and ideas to best communicate a brand’s marketing goals to your employees. We organize team-building exercises and indulge them in fun and bonding activities to make them feel connected to each other as well as the brand. After all, happy employees make healthy brands.

Corporate communication is all about how you communicate as a brand and a business both internally and externally. It deals with how your brand is perceived by the audience and employees, how they see you, what they hear and read about you and how you interact with them.

Modus has rich experiences in CorpComm activities. Be it internal communications, public relations, social media, customer communications and investor relations, Modus stands and works closely as a key partner with the CorpComm department to strengthen the brand and company’s presence in the marketplace. We learnt this great art of communication while working with many top companies as an agency for them. The practice became our forte and we earned a reputation for creating and nurturing a positive image for the brands. We understand the perfect communication strategies which fit your business and brand. We too are into perception management and employ a broad range of communication tools including internal or employee communication, media relations, media training, and crisis communication through print, electronic and digital media.